Articles

Browse articles submitted by SBCN members past and present

Is Your Website Optimized For Local Seo?

by Gunther Kramer

What is local SEO?Local SEO is simply search engine optimization for a local business or organization. For example, if you own an electronics store with just one shop,…

How Often Should I Be Updating Website Software?

by Gunther Kramer

Is updating website software a chore?Do you feel the pain of updating website software? Does it make you nervous because you're afraid that it may break something on your website…

Fail Often, Fail Fast

by Gary Brown

Failure. It has such negative connotations. Most of us likely shudder at the prospect of failure.There is a clear recollection in my mind that deals with failure. It was 1994. I…

Fail Often, Fail Fast

by Gary Brown

Failure. It has such negative connotations. Most of us likely shudder at the prospect of failure.There is a clear recollection in my mind that deals with failure. It was 1994. I…

The Skills Section On Your Linkedin Page

by Linda Ockwell-Jenner

A question came up this week when I was presenting on a popular topic - LinkedIn.The question was "How does the Skills portion of LinkedIn work". On my LinkedIn page the…

Life Plan… Financial Plan

by Steve Bentley BA CFP

There is a huge shift happening in the ideology of financial planning. Traditional financial planning is all about math and money. You look at how much you earn, figure out how…

What Is Malvertising?

by Mike Diamond

We have now entered an age where you can lose your files, photos, and music simply by visiting a reputable website.Earlier this year, the Huffington Post unwittingly served up a…

Small Business Community Network (Sbcn)

by Linda Ockwell-Jenner

Is your business moving forward? Are you known in your local community? Is your brand recognizable? If your answer is NO then it's time to commit to consistent business and social…

Your Linkedin Profile Is Your Book Cover

by Linda Ockwell-Jenner

Think of your LinkedIn profile as your Book Cover. Are people tempted by the cover of your book to open it and check out the first page?They say don't judge a book by it's cover,…

Strategizing Your Marketing Partner

by Brendan Waller

I have heard a great analogy for what separates a good marketer from a great marketing team. It was so simple: A good marketer is a spoon, a singular piece, while a great…

Do You Have A Brand?

by Linda Ockwell-Jenner

Do you have a brand?Simple question, you would think,  or is it?Whether I am standing at the podium at a conference, or sitting in front of you as a business consultant, or…

Themuseum: One Word, Uppercase

by Lizz DiCesare

In the heart of Downtown Kitchener you can find a museum that fuels creative thinking and innovation. This museum, simply called THEMUSEUM – one word, uppercase – has proven its…