Articles

Browse articles submitted by SBCN members past and present

Respecting The Process

by Adam Rochon

"Telling people how to be creative is easy - it's only being it that's difficult." -John CleeseMy business card says that I am a "Creative Consultant." I liked the way it…

Will You Sell Your Business?

by Scott Donovan

10 key decisions for business ownersKey decision 8 - Will you sell your business?Many business owners in Canada will exit their business by selling to a non-family member. However…

See Who Your Customer Is With Wifi Analytics

by Brendan Waller

One thing that drives many business owners insane with marketing is it often feels like you’re throwing darts at a dartboard – Blindfolded. You try a myriad of tactics, but in…

The Data Is In The Detail

by Brendan Waller

We’ve all heard the expression before: “The Devil is in the detail”. This refers to the hidden elements in something. We think that this is how many businesses feel about…

Is Your Elevator Speech Scaring People Away

by Linda Ockwell-Jenner

  Be honest, please, be totally honest. When you offer your elevator pitch at a networking event do you ever look around and see who is taking notice? Can you see the…

Diy Or Outsource: How Should I Handle My Payroll?

by Leena Thampan

Running a growing business is a constant juggling act. Payroll is one of those tasks that you can’t neglect or ignore, not once you have staff.Staff need to be paid on time and so…

Top Ten Efforts For Measurable Marketing

by Brendan Waller

Everyone wants to get more out of their marketing efforts, and rightly so, with so many options and avenues to pursue in these days, it’s hard to clear yourself through the noise…

Do You Intend To Retire From Your Business?

by Scott Donovan

10 key decisions for business ownersKey decision 7 - Do you intend to retire from your business?Whether you intend to sell the business to a third party, transfer it to…

Responding To Cyber Attack

by Dave Ockwell-Jenner

With our increased reliance upon technology to power our business, it's more important than ever that our IT systems are behaving as they're supposed to in order to keep business…

What Can You Do To Deal With The Unexpected?

by Scott Donovan

10 key decisions for business ownersKey decision 6 - What can you do to deal with the unexpected?Would your business be prepared if a catastrophic event occurred? Do you have…

Should You Outsource Your Marketing?

by Brendan Waller

When it comes to Marketing, there are really only two options out there: hire a Marketer / designer in-house or outsource your efforts. There are distinct differences between the…

Is One-Time Search Engine Optimization Worth It?

by Dave Scott

Is One-Time Search Engine Optimization Worthwhile? The short answer is NO!You cannot buy “SEO in a Box”Local businesses with no competition who want to show in the local search…