Articles

Browse articles submitted by SBCN members past and present

The Levers to Your Sales Growth Success

by Gary Brown

Dun & Bradstreet conducted a study that evaluated the factors that contribute to business success. They concluded the following:- businesses with high sales tend to succeed-…

Bill C-28 – Canada’s Anti-spam Law (PART 4) – Other Important Facts

by Craig Herner

There are a few other important facts that need to be covered under Bill C-28, items that are important to keep your email mailing list compliant under the new Canada Anti-Spam…

How to Make Your Card Work for Your Business

by Linda Ockwell-Jenner

As a Small Business Owner (SBO) I rely on my card for business purchases and I’m sure I’m not alone. Personally I often have to make purchases for my business when I am waiting…

While We Weren't Looking

by Dave Ockwell-Jenner

In the computer security industry, April meant just one thing: end-of-support for Windows XP. This was a major milestone as Microsoft’s operating system had been a mainstay of…

Bill C-28 – Canada’s Anti-spam Law (PART 3) – Exemptions

by Craig Herner

So far in parts one and two of my series on Bill C-28, which becomes law on July 1st, 2014, I have discussed the new law as well as consent under the law. Now, I will be…

Bill C-28 – Canada’s Anti-spam Law (PART 2) – Consent

by Craig Herner

In the first part of my series on Bill C-28, Canada’s new Anti-Spam Law, I talked about the Anti-Spam law itself and briefly touched on penalties. Today I will be discussing…

Out with the Old, In with the New!

by Ruby Bowry

It’s no surprise that stale marketing content and dated imagery on a company website can sometimes discourage clients to visit again. In some circumstances, this can even make…

What's so different about marketing to Quebec?

by Kerstin Kramer

Find out what Quebec wants!If you are a business owner here in Canada, chances are, you are also marketing your products and services to Quebec. How often do you come across…

The Web is Responsive, Are You?

by Brendan Waller

What is a Responsive Website?Unlike mobile websites which we dumbed down versions of your desktop-formatted website – A responsive website, as it’s name implies, adapts depending…

Bill C-28 – Canada’s Anti-spam Law (PART 1)

by Craig Herner

The following post is the first in a series which will explain the eagerly anticipated Bill C-28 and what you need to do to conform.On July 1, 2014, Canada’s new Anti-spam Law,…

How To Draw An Owl

by Gary Brown

I recently read a Seth Godin blog that compared leadership and business advice to being asked to draw an owl.   The article suggests that the approach typical of much…

TELUS My Business Tip Video Series

by Linda Ockwell-Jenner

How do large organizations reach their audience, yes I said audience not clients. In order to gain clients today it's a great idea if we stop thinking sales, predmoninantly, and…