Social Media is an important part of your Online Marketing and is a free tool for promotion of your business on the internet. You need to create several Social Media profiles to build an online network for the promotion of your business. Social Media should be used for promotion of your website as well. This is a part of Search Engine Marketing strategy which helps to create more links to your web site.
Social Media for Business
All business profiles on Social Media can be optimized for search engines. This will help increase the visibility of your business web site on search engines.
When you are posting news, updates or any information in your social medias don’t forget to attach links to your web site. It can be a new product, service or news page.
If You Have a Personal Account
Most of us have a personal account with social media created for family and friends communication. For your business, you’ll need to create a new special business account. Don’t use your personal, family or college account for your business promotion. Your personal postings are not related to your business and can prevent to build your business community interested in your services or products.
Popular Social Media Websites
Facebook, LinkedIn, Twitter, YouTube, Pinterest, Foursquare, Flickr, Vimeo, Google+, Instagram, StumbleUpon, Meetup, WordPress are some of the most popular social media sites at the moment.