digital marketing

See Who Your Customer is with Wifi Analytics

One thing that drives many business owners insane with marketing is it often feels like you’re throwing darts at a dartboard – Blindfolded. You try a myriad of tactics, but in reality, you’re just aiming to have something come close to the bullseye while the rest of the efforts swing wildly all over.

Is One-Time Search Engine Optimization Worth It?

Search Engine Optimization in a box.

Is One-Time Search Engine Optimization Worthwhile?

The short answer is NO!

You cannot buy “SEO in a Box”

Local businesses with no competition who want to show in the local search results may benefit from a one-time optimizations, but in the long run, they are essentially useless.

Does One-Time Website Optimization Help?

The Times They Are a-Changin' - Digital Marketing In 2015

To quote the great Bob Dylan in his iconic song: the times they are a-changin’. This is true of many things in our world, not the least of which is the landscape of the Internet (and digital marketing’s place within the online realm). But there’s no need to get dramatic; whether or not you realize, the times are always a-changin’ when it comes to digital marketing.

Email Marketing Etiquette

I would like to share a great article written by a fellow WSI Consultant, Stewart Bernard

 

Every day, 14.5 billion spam messages are released.

It would take one person 142 years to read just one day’s worth of the world’s spam at a rate of one message per second.

Only send email to people who have given you permission to email them and give them the option to unsubscribe.

In 2012, 1.5 billion dollars was spent on email marketing.

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