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Branding Can Change The Country!

Bruce Mau Designs in conjunction with Studio 360 and Kurt Anderson, showcase how branding can change how a country is perceived. Branding, when done properly, can be incredibly powerful!

"Canada has an image problem in the US. When Americans think of Canada, stale and often cliché ideas come to mind; such as maple syrup, hockey, snow and lots of it. These images don’t pay homage to the intellectual, creative and social contributions that Canada makes as a country on a global scale. These clichés do not accurately depict the 21st Century Canada. 

Creating Logos With Negative Space

 

 

It’s hard to beat a clever use of negative space in logo design. Here are 35 or so logos that use white space well, along with the designers/agencies responsible.

Sometimes all it takes is a creative team, with a new set of eyes to help bring your logo to life! 

 

 

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