##  [ Why I Work By Referral ](/content/why-i-work-referral) 

  Submitted by [Ian Inglis](/whois/4160) on Monday, January 10, 2011 - 17:39 

 RELATIONSHIPS ARE MORE IMPORTANT THAN TRANSACTIONS

You may have noticed than many realtors take a transactional approach to sales-Identifying clients, closing the deal, and then moving on to the next one. I choose NOT to work that way because I believe you deserve more from the professional you decide to work with. That is why I work by referral. Working by referrral is all about trust.

**DID YOU KNOW:**

**90% of Consumers worldwide said they are most likely to trust the recommendations of the people they know, a figure that was well above any form of advertising, according to recent market research conducted by The Nielson Company.**

**Oh, by the way...I'm never too busy for your referrals.**



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